NBA 2K18 Run The Neighborhood Trailer and Details

2K has just released their NBA 2K18 Run The Neighborhood trailer, showing off a new way to play the game.

The Neighborhood combines the best parts of MyPARK, Pro-Am and the popular MyCAREER experience to create a shared world where players can immerse themselves into the game to socialize, explore and compete.

The Neighborhood is the first-of-its-kind in any sports career mode and allows players to enjoy NBA 2K18 the way they want. MyPLAYERs live in a neighborhood environment with other real players and in-game characters. Ratings and how you progress in the game are dependent on your actions.

Read the full press release below.

NBA 2K Unveils Groundbreaking New Way to Play NBA 2K18 Your Way with The Neighborhood

Live the life of a baller in a completely immersive and interactive basketball community

New York, NY – August 31, 2017 – 2K today unveiled the evolution of the NBA 2K franchise with the introduction of the first live world inside NBA 2K18. The team is bringing the most loved elements of NBA 2K – MyPARK, Pro-Am and the popular MyCAREER experience – together into a shared world for players to truly experience the life of an NBA athlete, both on the court and off.

“We’ve elevated the NBA 2K experience to new heights by putting players at the center of a fully-immersive basketball environment to explore, socialize, and most importantly compete,” said Greg Thomas, President of Visual Concepts. We can’t wait to see what this means for the future of the brand, and for fans to get their hands on NBA 2K18 starting September 15^th.”

The Neighborhood is unlike anything ever seen in NBA 2K or any other sports career mode before. MyPLAYERs live in a neighborhood environment with several locations in the city blocks to visit, flush with other MyPLAYERS and characters with whom to interact. Experiences and ratings revolve around player actions, whether it’s running into Kyrie Irving while getting a shave at the barbershop, competing on the courts in The Playground, getting inked at the tattoo parlor, listening to the latest beats or showing off the latest gear to friends while strolling the block. A user’s experience is entirely shaped by how they compete, allowing them to reap the rewards of playing NBA 2K18 the way they enjoy it most.

NBA 2K18 is also introducing the Road to 99, the overarching meta-game that rewards users for improving their MyPLAYER’s overall rating, regardless of which modes they choose to play. Featuring a unified badge system across Pro-Am, Park and their NBA journey in MyCAREER, their attributes, animations and badges all combine to define their play style on your road to a 99 overall rating.

As previously announced, on September 8, fans can get an early taste of NBA 2K18 with this year’s version of “The Prelude,” a free, downloadable experience that begins their journey into The Neighborhood available on PlayStation^®4 and Xbox One. Players can kick-off their NBA 2K18 experience prior to the game’s launch and continue where they left off when the game officially releases one week later.

Developed by Visual Concepts, NBA 2K18 is rated by the E10+ by the ESRB. NBA 2K18 will be available for PlayStation^®4 system and PlayStation^®3 computer entertainment system, Xbox One and Xbox 360; Nintendo Switch and Windows PC platforms on September 19, 2017.

Fans can pre-order NBA 2K18 at participating North American retail and online vendors, ensuring they receive their copy and in-game bonuses ahead of the game’s September 19^th release date.